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Processors Perspective: Add Yogurt to WIC program

Dairy processors are on board with the federal government buying additional dairy products to help struggling dairy farmers, according to Peggy Armstrong of the International Dairy Foods Association.

“When you take a look at how this funding could be used by one program, USDA’s Women, Infant and Children’s program, or WIC, it’s clear that this approach has long-term benefits for consumers, dairy producers and processors.”

The WIC program provides nutrition education and retail food vouchers to almost 10 million low-income mothers, infants, and children, according to Armstrong, and dairy products are a critical part of its nutritional food packages because they provide nine essential nutrients and the protein and calcium that are especially important for women who are pregnant and young children.

IDFA estimates that approximately $2 billion will be used by WIC participants to buy dairy products, Armstrong reported, however due to changes in the program, WIC does not allow yogurt to be included, despite a recommendation to do so from the Institute of Medicine. In 2008 USDA said it would cost an additional $88 million a year to allow for the yogurt purchases, which was not part in the budget.

“Today, we have the opportunity to use some of the emergency appropriation to add yogurt to the WIC program,” Armstrong said. “Offering yogurt as a dairy option for mothers that use WIC would introduce a whole new generation to its nutritional health benefits, increase demand for milk in many states, and help bolster long-term demand for dairy products among a segment of the population that so critically needs it.” “It is time to ask USDA to include yogurt as an allowable dairy product under the WIC program,” she concluded.

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